An Exclusive Evening with Ulta Beauty: 3oud Celebrates the Launch of the Brand’s First Store in the Middle East

Sep 11, 2025

In an elegant atmosphere that blended luxury and innovation, 3oud.com celebrated the upcoming launch of Ulta Beauty’s first store in the Middle East, set to open soon at The Avenues, Kuwait. The exclusive evening took place on Monday, September 8, at Ava in the Waldorf Astoria, serving as a distinguished gathering for global beauty leaders and Kuwait’s elite community.

The event was attended by Kecia Steelman, CEO of Ulta Beauty, and Kristin Wolf, Senior Vice President at Ulta Beauty, who shared their vision for the brand’s future in the region with distinguished guests, industry figures, and beauty enthusiasts.

CEO of Ulta Beauty Kecia Steelman
Hessa Al Sanea

More than just a celebration of a store opening, the evening offered an intimate setting for connection and exchange, where guests gathered around one table for inspiring conversations about the beauty industry, as Ulta Beauty sets its sights on expanding into new markets.

Dana Al Hilal

The event also underscored 3oud.com’s role as a leading platform spotlighting global brands and connecting them with the local community, reinforcing Kuwait’s position as a key destination in the region’s beauty landscape.

Sheikha Reem Al Sabah & Sheikha Awatif Al Sabah
AlJohara Mehdi
CEO of Ulta Beauty Kecia Steelman
Noor Al Nafisi
President of Wellness Rebecca Jobo & Director of Marketing Anne Tulloch
Hessa Al Mutairi
Yasmeen Al Othman & Yasmeen Al Othman
Noor Al Tajali & CEO of Ulta Beauty Kecia
Nancy Ghobari
Hessa Al Hemel
Alaa Al Ibrahim
Zainab Al Abdulrazzaq & Kecia Steelman & Kristin Wolf

Bader Al-Kulaib

Sheikh Fahad Nasser Sabah Al Ahmad Al Sabah

Dr. Noura Almashan

Dr. Munira Al-Arouj

Nour Abdul

Eisa Alhabib

Deema Al-Ghunaim

Lama AlOraiman

Alymamah Rashed

Nadia Bader Al-Hajji

Henadi Al-Saleh

Jafar Islah

Abdullah Ghazi Al-Mudhaf

Abeer Al Awadhi

Shahad Alsabeeh

Abdulrahman Bedah Al-Mutairi

Faisal Alagel

Bader Nasser Al-Kharafi

Shaikha Al Majed

Farah Almutawa

Donna Sultan

Dana Al-Mutawa and Sheikha Sharifa Al Sabah and Alzainah Albabtain

Laila Almutairi

Adel Alwasis

Hashim and Amna Naseeb

Dr. Abdullah Al Sumait

Shaikha Al-Hajeri

Shaima Hassan

Sheikha Bibi Al-Yousef Al-Sabah

Free Jabriya

Lulowa Al-Mulla

Salman Al-Kandari

Al-Jawhara-Al-Mahdi

Abdullatif Al Mishari

Hussain Bumejdad

Soaad Al-Faqaan

Maryam Alrefaei

Abdulmohsen AlMarzouq‏

Dr. Faisal Al-Roomi

Noor Al-Nafisi

Shaymaa Al-Terkait

Khalid Muthafar

Dalal AlHajeri

Yousef Alomran

Fahad Al Ghanim

Abdullah Behbehani

Sara Al-kattan

Dr. Manal Aldaihani

Ali Khajah

Raheel Al Roudhan

Bader Al-Kulaib

Sheikh Fahad Nasser Sabah Al Ahmad Al Sabah

Dr. Noura Almashan

Dr. Munira Al-Arouj

Nour Abdul

Eisa Alhabib

Deema Al-Ghunaim

Lama AlOraiman

Alymamah Rashed

Nadia Bader Al-Hajji

Henadi Al-Saleh

Jafar Islah

Abdullah Ghazi Al-Mudhaf

Abeer Al Awadhi

Shahad Alsabeeh

Abdulrahman Bedah Al-Mutairi

Faisal Alagel

Bader Nasser Al-Kharafi

Shaikha Al Majed

Farah Almutawa

Donna Sultan

Dana Al-Mutawa and Sheikha Sharifa Al Sabah and Alzainah Albabtain

Laila Almutairi

Adel Alwasis

Hashim and Amna Naseeb

Dr. Abdullah Al Sumait

Shaikha Al-Hajeri

Shaima Hassan

Sheikha Bibi Al-Yousef Al-Sabah

Free Jabriya

Lulowa Al-Mulla

Salman Al-Kandari

Al-Jawhara-Al-Mahdi

Abdullatif Al Mishari

Hussain Bumejdad

Soaad Al-Faqaan

Maryam Alrefaei

Abdulmohsen AlMarzouq‏

Dr. Faisal Al-Roomi

Noor Al-Nafisi

Shaymaa Al-Terkait

Khalid Muthafar

Dalal AlHajeri

Yousef Alomran

Fahad Al Ghanim

Abdullah Behbehani

Sara Al-kattan

Dr. Manal Aldaihani

Ali Khajah

Raheel Al Roudhan