Birkenstock’s Summer Campaign Celebrates It’s Most Timeless Styles

May 24, 2025

Perfectly crafted and made from the highest-quality, breathable materials, Birkenstock’s versatile and stylish footwear is the ideal companion for sun-soaked beach, pool and city days.

Think of summer, long sunny days, pool and beach visits, and exploration. But when it comes to summer footwear, finding something versatile and breathable while being stylish can be challenging. That’s where BIRKENSTOCK steps in. Showcasing the German heritage brand’s versatility, BIRKENSTOCK has unveiled its latest campaign, Wander Freely , highlighting styles that will see you from the pool to sundowners by the coast, and everything in between.

Wander Freely showcases BIRKENSTOCK styles ideal for sunnier weather, highlighting an array of bold hues, waterproof materials and classic, comfortable designs. Lightweight, waterproof and perfect for hot days by the pool, beach or in nature, the EVA is one of BIRKENSTOCK’S most popular summer buys. The design is available in a wide range of styles and colours, from sliders and clogs. Minimalists will relish in slick shades like Eggshell, Stone Coin, Khaki, Elemental Blue and classic Black. At the same time, those looking for a daring pop of colour will gravitate towards shades like Fondant Pink, Surf Green and sunshine inspired Popcorn.

BIRKENSTOCK’S much-loved leather designs also feature in the campaign - the backbone of the heritage brand and sporting the original ergonomic footbed. Bestselling Arizona, Madrid and Gizeh are all spotlighted alongside new iterations of the iconic styles – with rivets, highshine finishes, platforms and big buckles.

Adding a new dimension, Arizona and Boston boast an eye-catching new rivet design in summery new shades like Acai and Taupe. The best-selling Arizona has also been elevated with a platform, creating a slick heel effect and coming in shades like Berry Crush. The highshine collection is also featured in the campaign, completing any summer outfit with its sophisticated glossy finish and versatile aesthetic.

While days may be sunny and long, nights can often have a bit of a chill, and BIRKENSTOCK’s new campaign showcases just how multitalented the brand’s styles are. Favourites include the soft vintage-style Boston or Arizona shearling – both perfect for long summer nights and doubling as the ideal travel or flight companion.

With a rich heritage and a commitment to Function, Quality and Tradition, BIRKENSTOCK ensures that every step you take this summer is one of relaxation and effortless elegance. Visit www.birkenstock.com and stores across the GCC to experience the ultimate summer footwear that transcends seasons.

Bader Al-Kulaib

Sheikh Fahad Nasser Sabah Al Ahmad Al Sabah

Dr. Noura Almashan

Dr. Munira Al-Arouj

Nour Abdul

Eisa Alhabib

Deema Al-Ghunaim

Lama AlOraiman

Alymamah Rashed

Nadia Bader Al-Hajji

Henadi Al-Saleh

Jafar Islah

Abdullah Ghazi Al-Mudhaf

Abeer Al Awadhi

Shahad Alsabeeh

Abdulrahman Bedah Al-Mutairi

Faisal Alagel

Bader Nasser Al-Kharafi

Shaikha Al Majed

Farah Almutawa

Donna Sultan

Dana Al-Mutawa and Sheikha Sharifa Al Sabah and Alzainah Albabtain

Laila Almutairi

Adel Alwasis

Hashim and Amna Naseeb

Dr. Abdullah Al Sumait

Shaikha Al-Hajeri

Shaima Hassan

Sheikha Bibi Al-Yousef Al-Sabah

Free Jabriya

Lulowa Al-Mulla

Salman Al-Kandari

Al-Jawhara-Al-Mahdi

Abdullatif Al Mishari

Hussain Bumejdad

Soaad Al-Faqaan

Maryam Alrefaei

Abdulmohsen AlMarzouq‏

Dr. Faisal Al-Roomi

Noor Al-Nafisi

Shaymaa Al-Terkait

Khalid Muthafar

Dalal AlHajeri

Yousef Alomran

Fahad Al Ghanim

Abdullah Behbehani

Sara Al-kattan

Dr. Manal Aldaihani

Ali Khajah

Raheel Al Roudhan

Bader Al-Kulaib

Sheikh Fahad Nasser Sabah Al Ahmad Al Sabah

Dr. Noura Almashan

Dr. Munira Al-Arouj

Nour Abdul

Eisa Alhabib

Deema Al-Ghunaim

Lama AlOraiman

Alymamah Rashed

Nadia Bader Al-Hajji

Henadi Al-Saleh

Jafar Islah

Abdullah Ghazi Al-Mudhaf

Abeer Al Awadhi

Shahad Alsabeeh

Abdulrahman Bedah Al-Mutairi

Faisal Alagel

Bader Nasser Al-Kharafi

Shaikha Al Majed

Farah Almutawa

Donna Sultan

Dana Al-Mutawa and Sheikha Sharifa Al Sabah and Alzainah Albabtain

Laila Almutairi

Adel Alwasis

Hashim and Amna Naseeb

Dr. Abdullah Al Sumait

Shaikha Al-Hajeri

Shaima Hassan

Sheikha Bibi Al-Yousef Al-Sabah

Free Jabriya

Lulowa Al-Mulla

Salman Al-Kandari

Al-Jawhara-Al-Mahdi

Abdullatif Al Mishari

Hussain Bumejdad

Soaad Al-Faqaan

Maryam Alrefaei

Abdulmohsen AlMarzouq‏

Dr. Faisal Al-Roomi

Noor Al-Nafisi

Shaymaa Al-Terkait

Khalid Muthafar

Dalal AlHajeri

Yousef Alomran

Fahad Al Ghanim

Abdullah Behbehani

Sara Al-kattan

Dr. Manal Aldaihani

Ali Khajah

Raheel Al Roudhan